A podcast helps legitimize you and gives you access to people who would otherwise ignore your emails and calls. Then, you can grow your community of advocates, collaborators, and customers through these new interactions. Ultimately, a podcast lifts awareness, gives you credibility, and attracts valuable partners.

Podcasters establish character, essence, and identity through their podcasts. Craft an authentic brand and connect with your listeners. Replace advertising spin with valuable podcast content and empathetic storytelling that motivates people to follow and grow with you.